Wednesday, May 25, 2011

Ding Dong Ms. Cupcake Calling

Hello! Cupcake Whisperer here. I finally scored the interview I have been waiting for for months. I started following Ms. Cupcake on Twitter and found her to be quite zany, funny and naughty. She comes from the land of Big Ben, the place where they throw in a bunch of extra U's in words, the place where Bob is your Uncle, and left is right and right is left. But my favorite or favourite thing about her is that she makes Vegan cupcakes! Oh mama! While Whilst she is quite far from the Cupcake Whisperer, her website displays an array of color or colour (too much? not funny anymore?) and a whole heap of variety of flavours or flavors (perhaps you need me to translate?). If I could turn her into my own Mrs. Doubtfire I would and she could bake me fresh Raspberry Cheesecake Cupcakes or Toffee-Fudge Cupcakes daily. She has many many different cupcakes, too many for me to sit and count because I am yes, lazy. No I have not gone Barmy and I certainly haven't been smoking too many Fags and this is not Codswallop, it's the Bee's Knees I tell ya. So let's get our rompy pumpy on and learn a bit more about Ms. Cupcake.

When did you start your business and why did you decide to go into baking?

I started baking Vegan cakes for my friends a few years back and everyone loved them. I had always dreamed about working for myself and after some brain storming with my friends Ms. Cupcake was born. I started all by myself a little over a year ago opening Ms. Cupcake in markets around London. It was clear from the start that people liked what I was doing and within months I had to bring on extra people on board to help grow the business into where it is now
Why are you vegan?

I love our planet – this is my little contribution to it.
What is your personal favorite cupcake to make?

I never play favourites with my cupcakes – I love them all like my children! But one of my first flavors was a Bakewell Tart flavoured cupcake and I still have a soft spot for it.
What is your top selling cupcake?

That would be the one we call the Ambassador, it’s my take on a Ferrero Rocher, but Vegan.
What do cupcakes mean to you?

Cupcakes are a perfectly formed gift of love. Every one of our cupcakes is hand crafted by my team and I like to think we put a little of our love in all of them.
What is your happiest memory while eating cupcakes?

Every time I create a new flavour it takes me back to my first day of baking when I was a young child baking with my grandmother in her kitchen.
Have you had any crazy requests from customers?

We had an order from the Australian Tourist Board for cupcakes using Vegemite as the flavor. But here at Ms. Cupcake we like a challenge when it comes to flavors, we now have over 100 flavors that we can pick from and I like to come up with at least a new one every week or so.
What do you like to do when you are not baking?

I love trawling around ethnic food markets and going to the latest underground supper-clubs as well as spending time with my family and friends.
Do you have any events coming up where you will be selling cupcakes?

We do lots of special event and we list these on our website, Ms Cupcake likes to pop up here and there so it’s always best to check first before heading out.
Let us know your website and social networking sites and if you have a brick and mortar store give us the address/telephone and how we can order.
Our new shop is at 408 Coldharbour Lane, Brixton, London SW9 8LF. You can also find us www.mscupcake.co.uk or on one of our social networking sites: Twitter: MsCupcakeUK or Facebook: Ms.CupcakeUK
 Do you take special requests, do you ship out of state, and do you do large orders like for weddings?

We do large orders for civil partnerships and weddings; we talk to every customer about their orders and try to find a way to get their cake to them. Most of our deliveries are in London where I can send one of my team to make the delivery personally, for me it’s all about the Ms. Cupcake experience.
Team Edward or Team Jacob?

This is a hard one but I think I would have to go with Team Jacob, he looks like he enjoys good cake and here at Ms Cupcake we believe that everyone deserves good cake.
What else do you sell in your shop?

Well our menu is always growing this week we also have Vegan Donuts, Cookies, Cookie Sandwiches, Vegan Cheese Scones and Cuppa-cup Cakes.
Anything special you want to promote?

Do check out our website www.mscupcake.co.uk for any event’s and promotions.
Do you do any vegan related fund raising?

We have chosen to support the London Vegan Pledge. We also feel it is important to actively promote a vegan life style within the shop, this is done through our leaflet area as well as hosting a monthly Vegan Potluck.







 

1 comments:

GiGi said...

Welcome back whisperer! Great and funny interview with a great cupcake lady.
Vegemite cupcake? Everything sounds delish except I don't think I would wolf down a vegemite cupcake.As much as I do like vegemite..; No I do not think this cupcake would be a "favourite".

 
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